Privacy & Accessibility Policy

Last Updated: October 18, 2025

1. Introduction

At R&R Spine and Wellness Center (“we,” “us,” “our”), your privacy is very important to us. We are committed to protecting the personal information you share and ensuring that our website is accessible to all users. This policy explains how we collect, use, disclose, and protect personal and health information, how we use cookies and tracking technologies, our nondiscrimination commitment, and our approach to accessibility.

By using or accessing our website or providing information to us, you agree to the practices described in this policy.

2. Information We Collect

We collect various types of information to deliver services, communicate with you, and improve your experience with our clinic.

a. Personal Information

  • Name

  • Email address

  • Phone number

  • Mailing address

  • Other contact details you provide when requesting an appointment, completing a form, or subscribing to communications

b. Health / Medical Information
To the extent you provide it (e.g., through intake or patient forms), limited medical or wellness details relevant to chiropractic and wellness care.

c. Technical & Device Information

  • IP address

  • Browser type and version

  • Device type (desktop, mobile, tablet)

  • Operating system

  • Pages visited, time spent, referring/exit URLs, and other usage analytics

d. Communication Preferences
Your preferences or consent choices for email, text messages, or other communications.

3. How We Use Your Information

We use the information we collect to:

  • Schedule, manage, and confirm appointments

  • Communicate with you about services, promotions, clinic updates, and patient care information

  • Fulfill legal, regulatory, and insurance obligations

  • Operate, maintain, and improve our website and marketing systems

  • Conduct analytics and monitor for security, performance, and usability

4. SMS & Email Communications

By providing your phone number and/or email address, you consent to receive communications from R&R Spine and Wellness Center (such as appointment reminders, service updates, and promotions).

  • Opt-In and Consent: You agree to receive these messages.

  • Frequency: Message frequency may vary depending on reminders, clinic notices, and offers.

  • Data Security: We do not sell or share your contact information with third parties for marketing purposes.

Opt-Out / Unsubscribe:

  • For SMS: reply STOP to unsubscribe.

  • For email: click “Unsubscribe” in any email.

  • You can also contact us directly at info@rrspine.com or (352) 215-1942 to opt out.

5. Patient Information & Security

We take the protection of your personal and medical information seriously. We maintain administrative, technical, and physical safeguards designed to prevent unauthorized access, use, alteration, or disclosure of your information.

Where applicable, we comply with healthcare privacy laws, including HIPAA and other federal and state regulations governing protected health information (PHI).

Third-party vendors we use (for scheduling, website analytics, marketing, etc.) are contractually required to maintain confidentiality and limit use of your information consistent with this policy.

6. Cookies & Tracking Technologies

We may use cookies, web beacons, tracking pixels, and similar technologies to improve functionality and analyze site performance.

Cookies are small text files placed on your device by your browser. You can disable cookies through your browser settings, but some parts of the site may not function properly if you do.

We do not use cookies to collect sensitive personal health data beyond what you voluntarily provide.

7. Accessibility Statement & Commitment

We are committed to making our website accessible to everyone, including individuals with disabilities.

To that end:

  • We use an accessibility plugin/interface that supports text resizing, keyboard navigation, contrast adjustments, and other tools.

  • We regularly review our website for compliance with accessibility standards (such as WCAG).

If you experience any accessibility barriers, please contact us at (352) 215-1942 or info@rrspine.com, and we will work promptly to provide assistance or an alternative method of access.

8. Non-Discrimination Policy

R&R Spine and Wellness Center complies with all applicable federal and state civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, or sex (or any other protected category). We are dedicated to ensuring equal access to our services and accommodations for all individuals.

If you require language assistance or a reasonable accommodation, please contact us via phone or email.

9. Copyright & Intellectual Property

All content on this website—including text, graphics, logos, images, videos, and software—is the property of R&R Spine and Wellness Center or its licensors unless otherwise noted. You may not reproduce, distribute, or reuse content from this site without express written permission.

10. Changes to This Policy

We may update or modify this Privacy & Accessibility Policy periodically to reflect changes in law, technology, or business practices. The latest version will always include the “Last Updated” date above.

Significant changes may be announced through our website or via email notifications.

11. Contact Us

If you have questions, concerns, or requests related to this policy, your data, or accessibility, please contact us:

R&R Spine and Wellness Center
4020 Newberry Rd, Suite 200
Gainesville, FL 32607
Email: info@rrspine.com
Phone: (352) 215-1942